Every vendor wants to feel they have achieved the best price possible for their property and our sales negotiators can help you to accomplish that.

With many years of expertise in the prime London market, our team know the nuances that others might miss – a feature of your property that may be particularly prized or the cachet of being on one side of the street versus the other. They also have the most up-to-date understanding of where demand currently lies.

We have a dynamic sales team to manage the entire sales process for our sellers, from giving an accurate and realistic valuation of the property, through to advising on the most effective marketing strategy and managing the legal process once an offer has been accepted.

To successfully manage this process and to get the best price and result for the seller, our sales team use not only their knowledge and experience, but also their skill and the ability to find solutions to unexpected issues that may arise. After completion we continue to assist our buyers and sellers after and look to develop a long-term relationship with them.

Selling your Property Process

The property selling process in England typically involves several key steps. Here is an overview of the process:

  • Valuation:

    Before selling your property, it's advisable to get a valuation to determine its market value. You can hire a professional appraiser or contact local estate agents for valuations.

  • Choosing an Estate Agent:

    Before selling your property, it's advisable to get a valuation to determine its market value. You can hire a professional appraiser or contact local estate agents for valuations.

  • Energy Performance Certificate (EPC):

    You must obtain an Energy Performance Certificate for your property before marketing it. This certificate rates the energy efficiency of the property.

  • Marketing:

    Your estate agent will market your property through various channels, including online listings, local newspapers, and their office. Professional photographs and a compelling property description are essential for attracting potential buyers.

  • Viewings:

    Interested buyers will request viewings of your property. Your estate agent may handle these viewings or provide you with guidance on presenting your home effectively.

  • Receiving Offers:

    When a buyer is interested, they will submit an offer through your estate agent. You can negotiate the price and terms until both parties reach an agreement.

  • Acceptance of Offer:

    Once you accept an offer, you and the buyer will engage in the conveyancing process. You may need to take the property off the market at this point.

  • Conveyancing:

    Conveyancing involves the legal transfer of property ownership. You and the buyer will each hire a solicitor or conveyancer to handle the legal aspects of the sale, including property searches, contract preparation, and managing the transfer of funds.

  • Property Survey:

    The buyer may arrange for a survey to assess the condition of the property. This can influence the final negotiations or lead to requested repairs.

  • Exchange of Contracts:

    After the solicitors finalize the contracts and both parties are satisfied, you and the buyer will sign the contracts. At this point, the buyer will usually pay a deposit (typically 5-10% of the property price).

  • Completion:

    On the agreed completion date, the remaining balance is transferred, and ownership is officially transferred to the buyer. You must vacate the property, and the keys are handed over.

  • Post-Completion:

    Your solicitor will handle the final steps, including paying off any outstanding mortgages, transferring ownership with the Land Registry, and providing the buyer with the title deeds.

Keep in mind that the process may vary, and it’s crucial to seek professional advice from a solicitor or conveyancer to ensure a smooth and legally compliant property sale.

Tony Alan Estates Sale Fees

On a Sole Agency instruction, our regular commission fees are between 1.5% to 2.5% plus VAT of the agreed full sale price.

Our fees on a Joint Sole or Multiple Agency instruction are between 2.5 % to 3% plus VAT of the agreed full sale price.

For Tony Alan past clients, we are happy to offer a specially reduced commission fee on a Sole Agency instruction only, of 1.5% plus VAT.

Full details of our Sole Agency Terms can be found here.

Full details of our Joint Agency Terms can be found here.

Full details of our Multiple Agency Terms can be found here.

Our fees include organising a specialist floor-plan company and photographer to prepare a bespoke sales brochure, listing the property on the Tony Alan Estates websites and associated property portals, featuring the property on the Tony Alan Estates and Tony Alan social media platforms, any advertising costs, marketing costs and any associated public relations costs. (accompanied viewings, telephone calls, mail-outs, negotiations, liaising with solicitors and surveyors and other property professionals, are also included).

We require a minimum instruction period of three months from receipt of our signed terms and commencement of the marketing of the property to ensure that we can contact all the relevant applicants, clients and potential parties that may be interested in the property both in the UK and overseas.

This will also assist with any proposed advertising of the property which normally requires a four-week lead in for the placement of advertisements.